Market Snapshot
Report generated March 2026
| Indicator | Value |
|---|---|
| Population | 109,852 ↓ 0.7% since 2020 |
| Median Household Income | $60,614 19% below national median |
| Median Home Value | $153,600 |
| Unemployment Rate | 5.2% |
| Median Age | 45.2 years |
| Housing Vacancy Rate | 9.4% |
| Total Land Sales (Past 12 Months) | 142 transactions |
| Active Listings | 27 properties |
| Avg Days on Market | 560 days |
Rural Land Sales (1+ Acres) (Nov 2025 – Mar 2026)
| Metric | Value |
|---|---|
| Median Price/Acre | $15,094 |
| Recent Sales | 121 transactions |
| Avg Days on Market | 570 days |
| Avg Parcel Size | 19.70 acres |
| Active Listings | 16 properties |
Recent Rural Land Sales
| Date | Acres | Price | $/Acre | Location |
|---|---|---|---|---|
| Mar 2026 | 1.03 | $80,000 | $77,670 | Harrodsburg |
| Feb 2026 | 3.50 | $63,000 | $18,000 | Harrodsburg |
| Jan 2026 | 1.03 | $38,000 | $36,893 | Harrodsburg |
| Jan 2026 | 4.78 | $145,000 | $30,335 | Harrodsburg |
| Jan 2026 | 77.00 | $440,000 | $5,714 | Harrodsburg |
| Jan 2026 | 14.10 | $140,000 | $9,929 | Salvisa |
| Jan 2026 | 14.10 | $140,000 | $9,929 | Salvisa |
| Jan 2026 | 34.01 | $550,000 | $16,172 | Harrodsburg |
| Nov 2025 | 3.64 | $44,500 | $12,225 | Salvisa |
| Nov 2025 | 5.01 | $93,000 | $18,563 | Salvisa |
Suburban/Urban Land Sales (Under 1 Acre) (Sep 2025 – Mar 2026)
| Metric | Value |
|---|---|
| Median Lot Price | $22,500 |
| Recent Sales | 21 transactions |
| Avg Days on Market | 504 days |
| Avg Parcel Size | 0.40 acres |
| Active Listings | 11 properties |
Recent Suburban/Urban Land Sales
| Date | Acres | Price | Location |
|---|---|---|---|
| Mar 2026 | 0.50 | $12,000 | Harrodsburg |
| Mar 2026 | 0.50 | $12,000 | Harrodsburg |
| Mar 2026 | 0.39 | $20,000 | Harrodsburg |
| Feb 2026 | 0.10 | $18,500 | Harrodsburg |
| Dec 2025 | 0.20 | $8,000 | Harrodsburg |
| Nov 2025 | 0.80 | $29,000 | Harrodsburg |
| Sep 2025 | 0.42 | $115,000 | Harrodsburg |
County Profile
| Demographic | Value |
|---|---|
| Total Population (2023) | 22,824 |
| Population (2020) | 22,641 |
| Population Growth | 0.81% |
| Median Household Income | $63,115 |
| Median Home Value | $189,700 |
| Total Housing Units | 10,410 |
| Vacant Housing Units | 1,273 |
| Housing Vacancy Rate | 12.2% |
| Median Age | 42.8 |
| Bachelor's Degree or Higher | 2,162 (9.5%) |
| Unemployment Rate | 5.2% |
Market Overview
Mercer County, Kentucky has a population of 22,824, which has grown 0.81% since 2020. The median household income is $63,115, below the national median of $74,580 by 15.4%. The housing vacancy rate of 12.2% suggests soft market conditions. As part of Kentucky, Mercer County benefits from the state's growing interest in vacant land investment. Recent rural land sales show a median price of $15,094 per acre, with properties averaging 19.70 acres. There are currently 27 active land listings in the county.
Related Resources
Nearby County Reports
Frequently Asked Questions
What is the current population of Mercer County, Kentucky?
As of the 2023 American Community Survey, Mercer County has a population of 22,824. The county has grown 0.81% since the 2020 Census, indicating a growing community.
What is the median household income in Mercer County?
The median household income in Mercer County is $63,115, which is 15.4% below the national median of $74,580.
Is Mercer County growing or shrinking?
Mercer County is growing. The population has increased 0.81% since 2020.
What is the housing market like in Mercer County?
The median home value in Mercer County is $189,700. The housing vacancy rate is 12.2%, which suggests soft market conditions. The unemployment rate is 5.2%, reflecting the local economic conditions. Recent rural land sales (1+ acres) show a median price of $15,094 per acre. Suburban/urban lots under 1 acre have a median lot price of $22,500.
Does Reelvest buy land in Mercer County, Kentucky?
Yes! Reelvest Properties buys vacant land throughout Kentucky, including Mercer County. We make cash offers within 24-48 hours, close in 14-30 days, and pay all closing costs. Get your free cash offer today.
Data Sources: Market data reflects recent vacant land transactions in the county. Demographic data from U.S. Census Bureau American Community Survey (2023), Bureau of Labor Statistics (2025). Updated monthly.