Vacant Land Market Intelligence · Last Updated: March 2026
Market Snapshot
Report generated March 2026
Indicator
Value
Population
11,616 ↑ 1.8% since 2020
Median Household Income
$62,907 16% below national median
Median Home Value
$161,000
Unemployment Rate
5.2%
Median Age
41.2 years
Housing Vacancy Rate
9.5%
Total Land Sales (Past 12 Months)
74 transactions
Active Listings
45 properties
Avg Days on Market
493 days
Rural Land Sales (1+ Acres) (Mar 2025 – Mar 2026)
Metric
Value
Median Price/Acre
$13,119
Recent Sales
74 transactions
Avg Days on Market
186 days
Avg Parcel Size
19.37 acres
Active Listings
37 properties
Recent Rural Land Sales
Date
Acres
Price
$/Acre
Address
City
Mar 2026
5.76
$144,000
$25,000
0 Armstrong Mill Rd
Franklin
Mar 2026
15.55
$120,000
$7,715
0 Dowdy Rd
Roopville
Mar 2026
5.00
$73,000
$14,600
0 Joe Cook Rd #3
Franklin
Mar 2026
5.02
$67,000
$13,347
0 Young Rd
Franklin
Feb 2026
5.54
$42,000
$7,581
200 Dogwood Rd
Franklin
Feb 2026
17.88
$135,000
$7,550
0 Drummond Rd
Franklin
Feb 2026
20.06
$147,000
$7,328
2 Tract 260
Franklin
Feb 2026
49.75
$325,000
$6,533
0 Windy Hill Rd
Franklin
Feb 2026
36.49
$182,450
$5,000
Bethel Rd W
Franklin
Feb 2026
20.11
$125,000
$6,216
260 Fabiano Rd Tract 3
Franklin
Date
Acres
Price
$/Acre
Address
City
Jan 2026
3.33
$44,900
$13,483
1072 Minardi Dr
Hogansville
Jan 2026
5.77
$106,745
$18,500
3 Happy Hollow Rd
Roopville
Jan 2026
110.00
$529,000
$4,809
0 S Bridge Rd
Franklin
Jan 2026
3.64
$93,600
$25,714
0 Huff Rd Tract 2
Roopville
Dec 2025
14.12
$202,500
$14,341
4040 Franklin Pkwy
Franklin
Dec 2025
6.25
$109,375
$17,500
2 Happy Hollow Rd
Roopville
Dec 2025
11.07
$265,680
$24,000
5-6 Happy Hollow Rd
Roopville
Dec 2025
15.00
$115,515
$7,701
2633 Barr Farm Rd
Roopville
Dec 2025
15.00
$115,515
$7,701
2633 Barr Farm Rd #1
Roopville
Dec 2025
75.21
$395,821
$5,263
75207/AC Awbreys Gin Rd
Franklin
Dec 2025
5.00
$70,000
$14,000
0 Joe Cook Rd #4
Franklin
Dec 2025
2.39
$125,000
$52,301
325 Newnan St
Franklin
Nov 2025
10.23
$205,000
$20,033
0 Caney Head Rd Tract 1
Roopville
Nov 2025
1.05
$25,000
$23,810
140 Pamela Ct
Hogansville
Nov 2025
5.05
$75,000
$14,849
0 Bevis Rd Parcel 5
Franklin
Nov 2025
10.00
$135,000
$13,500
3 Gum Creek Airport Rd
Roopville
Oct 2025
5.31
$118,500
$22,316
0 Antioch Rd Tract 3
Franklin
Oct 2025
48.00
$349,000
$7,271
4488 Victory Rd
Franklin
Oct 2025
38.28
$265,000
$6,923
Old Field Rd
Franklin
Oct 2025
8.61
$80,000
$9,292
14205 State Highway 100
Franklin
Oct 2025
8.61
$80,000
$9,292
14205 State Highway 100 #72
Franklin
Oct 2025
38.28
$265,000
$6,923
0 Old Field Rd
Franklin
Oct 2025
176.84
$850,000
$4,807
0 Hyatt Rd
Franklin
Sep 2025
11.41
$95,000
$8,326
1 Lipham Rd
Franklin
Sep 2025
11.41
$94,999
$8,326
2 Lipham Rd
Franklin
Sep 2025
14.00
$250,000
$17,857
0 Unity Rd
Roopville
Sep 2025
5.78
$35,000
$6,055
1264 Glenloch Rd
Roopville
Sep 2025
10.00
$155,000
$15,500
1 Gum Creek Airport Rd
Roopville
Aug 2025
1.75
$25,000
$14,286
900 Gbi Rd
Franklin
Aug 2025
18.00
$145,000
$8,056
0 Rollin Mill Rd #6
Franklin
Aug 2025
14.35
$120,000
$8,362
0 Rollin Mill Rd #1 & 5
Franklin
Aug 2025
5.00
$80,000
$16,000
0 Bevis Rd Parcel 3
Franklin
Aug 2025
6.37
$124,215
$19,500
1 Happy Hollow Rd
Roopville
Jul 2025
5.11
$47,500
$9,295
1107 Mahaley Rd
Franklin
Jul 2025
9.00
$99,000
$11,000
0 Rollin Mill Rd #2
Franklin
Jul 2025
7.00
$74,900
$10,700
0 Rollin Mill Rd #7
Franklin
Jul 2025
5.05
$70,000
$13,859
0 Bevis Rd Lot 6
Franklin
Jul 2025
38.95
$350,550
$9,000
0 Frolona Rd
Franklin
Jul 2025
7.50
$117,000
$15,600
0 Joe Cook Rd Lot 1
Franklin
Jul 2025
1.91
$512,994
$268,583
310 Gray Rd
Roopville
Jun 2025
133.09
$500,000
$3,757
0 Gum Creek Airport Rd
Roopville
Jun 2025
17.82
$159,030
$8,924
311 Alder Rd
Franklin
Jun 2025
17.82
$159,030
$8,924
0 Alder Rd
Franklin
Jun 2025
5.00
$32,000
$6,400
0 Hall Rd
Franklin
Jun 2025
3.14
$21,500
$6,847
0 Tuscan Hls
Franklin
May 2025
3.00
$65,000
$21,667
0 Charlie B Johnston Rd
Hogansville
May 2025
2.30
$47,703
$20,740
0 Thompson Rd Lot 200
Franklin
May 2025
4.43
$57,704
$13,026
0 Thompson Rd Lot 300
Franklin
May 2025
2.02
$26,500
$13,119
2 Mahaley Rd
Franklin
May 2025
53.00
$290,000
$5,472
1 Hall Rd
Franklin
May 2025
1.49
$36,000
$24,161
4969 Joe Stephens Rd
Franklin
May 2025
2.41
$55,000
$22,822
0 Willis Dick Rd
Franklin
May 2025
7.61
$120,000
$15,769
0 Mills Rd
Franklin
Apr 2025
96.40
$466,127
$4,835
96.4 Ac Hwy #219
Franklin
Apr 2025
7.58
$155,000
$20,449
1616 & 1620 Welcome Rd
Roopville
Apr 2025
27.72
$200,000
$7,215
0 Thompson Rd
Franklin
Apr 2025
36.40
$195,512
$5,371
Lipham Rd
Franklin
Mar 2025
7.41
$90,000
$12,146
223 Shelnutt Rd
Franklin
Mar 2025
5.00
$120,060
$24,012
4 Gray Rd
Roopville
Mar 2025
5.00
$120,060
$24,012
3 Gray Rd
Roopville
Mar 2025
5.00
$120,060
$24,012
6 Gray Rd
Roopville
Mar 2025
5.00
$120,060
$24,012
5 Gray Rd
Roopville
Mar 2025
5.00
$120,060
$24,012
7 Gray Rd
Roopville
Mar 2025
9.05
$145,000
$16,022
1221 Us Highway 27 Lot D
Franklin
Suburban/Urban Land Sales (Under 1 Acre)
Metric
Value
Median Lot Price
$55,000
Recent Sales
4 transactions
Avg Days on Market
647 days
Avg Parcel Size
0.50 acres
Active Listings
8 properties
Recent Suburban/Urban Land Sales
No recent sales data available for this period.
County Profile
Demographic
Value
Total Population (2023)
11,616
Population (2020)
11,412
Population Growth
1.79%
Median Household Income
$62,907
Median Home Value
$161,000
Total Housing Units
4,797
Vacant Housing Units
455
Housing Vacancy Rate
9.5%
Median Age
41.2
Bachelor's Degree or Higher
635 (5.5%)
Unemployment Rate (BLS)
3.0%
Market Overview
Heard County, Georgia has a population of 11,616, which has grown 1.79% since 2020. The median household income is $62,907, below the national median of $74,580 by 15.7%. With a median home value of $161,000 and an unemployment rate of 3.0%, the local economy is moderate. The housing vacancy rate of 9.5% suggests balanced market conditions. As part of Georgia, Heard County benefits from the state's growing interest in vacant land investment. Recent rural land sales show a median price of $8,924 per acre, with properties averaging 62.50 acres. There are currently 45 active land listings in the county.
What is the current population of Heard County, Georgia?
As of the 2023 American Community Survey, Heard County has a population of 11,616. The county has grown 1.79% since the 2020 Census, indicating a growing community.
What is the median household income in Heard County?
The median household income in Heard County is $62,907, which is 15.7% below the national median of $74,580.
Is Heard County growing or shrinking?
Heard County is growing. The population has increased 1.79% since 2020.
What is the housing market like in Heard County?
The median home value in Heard County is $161,000. The housing vacancy rate is 9.5%, which suggests balanced market conditions. The unemployment rate is 3.0%, indicating a moderate local economy. Recent rural land sales (1+ acres) show a median price of $8,924 per acre. Suburban/urban lots under 1 acre have a median lot price of $55,000.
Does Reelvest buy land in Heard County, Georgia?
Yes! Reelvest Properties buys vacant land throughout Georgia, including Heard County. We make cash offers within 24-48 hours, close in 14-30 days, and pay all closing costs. Get your free cash offer today.
Data Sources: Market data reflects recent vacant land transactions in the county. Demographic data from U.S. Census Bureau American Community Survey (2023), Bureau of Labor Statistics (2025). Updated monthly.
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